Arata Takemoto's profile

Abeno Business Design Lab - Signage

Exhibition & Signage

Abeno Business Design Lab - Signage

Abeno Business Design Lab is a new school building of Momoyama Gakuin University (St. Andrew’s University). Its atrium with flights of stairs arranged in spiral generates multidirectional links. We drew on the signage to heighten the centrality of the atrium and staircase and stimulate the activities of users.

Placed on the floor around the atrium are the wayfinding signs. While giving accurate directions to classrooms and restrooms, the signage interacts with randomly installed light fixtures on the ceiling to bring dynamics to the environment, encouraging active communication between users. The floor numbers indicated on the balusters attract attention to the atrium. 

Assuming this facility is mostly visited by frequent users, we aimed to make the signage functional and, at the same time, merge into the background for those who no longer require wayfinding.


​​​​​​​Architect : Takenaka Corporation
Furniture : inter office
Signage : Arata Takemoto Design
Photo : Tomooki Kengaku
Graphic Design in Japan 2021, Selected
Abeno Business Design Lab - Signage
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Abeno Business Design Lab - Signage

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