Proposed Brand Identity Design for BotBozo (Shoot him a follow and check him out)
The approach taken to create this logo was to keep in mind the word 'bozo' and it's casual vibe. Through this approach a custom wordmark was designed, which seems to be abstract and also stands out to the eye. The crown was a preference of Daniel, so it was integrated into both variants of the logo, and further illustrated in scenes, and sub badges.