Between the 40’s and 50’s, the beautiful Island of Cuba was filled with Hollywood celebrities and bohemians enjoying a timeout from American prohibition: “La Havana was a resplendent cosmopolitan city that dutifully catered to the fantasies and desires of North Americans.” says Vicki Gold Levi and Steven Heller in their book: Cuba Style
La Palma takes this as inspiration and uses the shape of a hotel to transport customers into a bar from the period, creating a speakeasy atmosphere of elegance, rumba and rum.
Hues of pink and green represent the mix of ingredients of their heritage drink; El Mojito. This was also the inspiration to craft a house rum blend to complement the identity of this hot and fresh hub in the middle of sexy Bondi Beach, AUS.
With the incredible mastery of Steady Hand Studio on the 23K gold leaf signage
Photo courtesy of Zomato.com
