After a long quarantime period, it was time to recover some spaces and activities. For that, we create a concept called "Abrimos las puertas a un gran inicio" (Let's open the gates for a great beginning) 

To communicate this to our community and customers, we did a main video piece with a positive message including all the security actions to keep out customers safe. 

After this big announcement, the social media content took place with an "retail store unboxing" showing what's inside of our stores.  

Tv Azteca's host, producer & influencer Juan Carlos Vergara was the main talent on the store tour.