All Natural Vintage Box Top, 2012
Fossil Inc.'s brand mentality is the belief that anything classic and vintage is sacred. It is a statement from another time, letting us know where we have come from. And to help recognize that ideal, the company held an international design contest to allow employees to express that vintage culture. My watch tin design happened to have been chosen as the North America Division winner, focusing on the interaction between the aloof attitude of classic luxury and the modern realization of environment and conservation.
All Natural Vintage Box Sides, 2012
Bottom portion of the tin, displaying the Fossil Inc. logo, along with the title theme of the tin and a simplified illustration of wood rings.
