BERBA - Bertoša Wines
New branding for Vina Bertosa @bertosa_wines from Kaldir in @visit_motovun are made from grapes growing at 350 m above the sea level, on the tops of Istria and are harvested exclusively by hand. The hard accessibility of the hills, although favorable for the quality of the wine, makes it difficult to have machines in the vineyard, so the grapes are harvested exclusively by hand and they are taken to the cellar in small quantities.
The new brand: Berba – "Ručno brano s vrhova Istre/Berba (meaning Harvest) – Hand-harvested from the Istrian hills", conveys the message of the obvious comparative advantage of location and personal approach. The visual identity intentionally uses “cut” illustrations and a logo that, precisely for the purpose of suggesting height, imaginarily rises beyond the framework. The motif of a giant, a well-known helper from the Istrian legends, runs through the entire identity.
The new brand: Berba – "Ručno brano s vrhova Istre/Berba (meaning Harvest) – Hand-harvested from the Istrian hills", conveys the message of the obvious comparative advantage of location and personal approach. The visual identity intentionally uses “cut” illustrations and a logo that, precisely for the purpose of suggesting height, imaginarily rises beyond the framework. The motif of a giant, a well-known helper from the Istrian legends, runs through the entire identity.
Concept&Design: @studio_sonda
