Graphic Design 3 project
Branding through collaborating with an artist and a company.
The artist I choose was Atsuko Tanaka.
The designs were based on the keywords of 'connection', 'movement' and 'impermanence' that are significant in Atsuko Tanaka's philosophies.
Introduction
Atsuko Tanaka collaborates with the Singapore Zoo to bring focus on the connectivity of our ecosystem. These animals are impermanent and might one day be extinct. Every living organism is connected through a vast complex system and it is important to know that they are all linked together, and that one's existence affects another.
By collaborating with the Singapore Zoo, Atsuko Tanaka hopes to be able to inspire the public to preserve this fragile impermanence through these illustrations and craft by emphasizing the importance of connectivity.
