Project Objective:
The goal was to create the infographic chart that compares the nutrients of two different brands. Content-wise, it should represent the advantages of the sample brand and clearly demonstrate why it's much more effective than any leading brand oatmeal. Especially when it comes to comparing vitamins and minerals.
Solution:
I created the quick visual piece in flat style. To bring the audience into the story, it required a focus point. So the idea was to position the information around the bowl. I started with a big plate and then elaborated blocks that support our premise and are accompanied with statistics. Besides merely giving the stats, colors were applied for better comprehension of the nutrients differences. Overall, I lined up the points and compliment them with visuals for better comparison.
The goal was to create the infographic chart that compares the nutrients of two different brands. Content-wise, it should represent the advantages of the sample brand and clearly demonstrate why it's much more effective than any leading brand oatmeal. Especially when it comes to comparing vitamins and minerals.
Solution:
I created the quick visual piece in flat style. To bring the audience into the story, it required a focus point. So the idea was to position the information around the bowl. I started with a big plate and then elaborated blocks that support our premise and are accompanied with statistics. Besides merely giving the stats, colors were applied for better comprehension of the nutrients differences. Overall, I lined up the points and compliment them with visuals for better comparison.
