Overview
Glue Home is a Swedish/UK based hardware and software company on a mission to change deliveries forever. There aim for this project was to re-establish the brand as an exciting and welcoming newcomer to the Home-security and Digital Smart Lock space.
The ultimate goal was to produce a strong brand identity to strengthen their foothold in Sweden and provide a platform to expand into the rest of Europe.
My role as the Designer
I had the pleasure of working alongside renowned advertising agency Ogilvy, who worked on the brand strategy, logo design, and initial visual styling. My job as the designer at Glue was to expand their ideas across the brand; into functioning brand guidelines, design system, UI, website, packaging and more.
I had the pleasure of working alongside renowned advertising agency Ogilvy, who worked on the brand strategy, logo design, and initial visual styling. My job as the designer at Glue was to expand their ideas across the brand; into functioning brand guidelines, design system, UI, website, packaging and more.
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Credits:
Logo & Identity Design - Richard Holt
Brand Guidelines, Design System, Marketing Materials & wider brand application - Lawrence Wallace
Glue Promotion Video - United Creatives
Brand strategy - Ogilvy
Product and environmental renders - Sam Guilt
Credits:
Logo & Identity Design - Richard Holt
Brand Guidelines, Design System, Marketing Materials & wider brand application - Lawrence Wallace
Glue Promotion Video - United Creatives
Brand strategy - Ogilvy
Product and environmental renders - Sam Guilt