Perfume Packaging - no8
fiercely feminine
By drawing inspiration from the Chinese culture and their unapologetic way of celebrating life. I want the product to create a cycle of good fortune. Being gifted to diverse women all across the globe. Just like the Chinese fan, the product will be a symbol of social status. Creating a community where grace and beauty can flourish.
The target audience will ultimately embody a Plum Blossom. Becoming a noble, strong and modest figure who motivates others while spreading her good fortune.
A universal brand for women to encourage them to take charge of their own destiny, and not leave it up to luck. A product that can be either bought for oneself or gifted to someone. Ultimately being the gift that gives on giving.
